About Lesson
This lesson gives a detailed description of the three sister-notions in Customer Experience and how all these three notions are contribute to building a CX culture.
Understanding CXM, CEM and CRM
This seeks to give detailed description of the three sister-notions in Customer Experience.
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Customer Service Vs Customer Experience
These two distinct notions are usually seen as the same. However in this topic, we are going to give explanations to both notions and discuss the differences between them.
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Importance of Good Customer Experience in Hospitality
Customers always come with expectations which need to be met. This can seem quite a difficult task. But let's discuss how important it is to strive to leave good memories with the customer.
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Is the Customer Always Right?
This seeks to correct the misuse of the phenomenon "customer is always right" and its effect on customer experience.
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Know Your Customer; The types of Customers
In this lesson, we discuss further to know the types of customers and how to deal with each of them.
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